De Gentse Feesten & HappyGlass - Solving Safety and Waste Issues
The Gentse Feesten festival in Gent faced safety and environmental challenges due to accidents with broken glass and plastic waste pollution.
Solution
To address these issues, the Gent city council partnered with HappyGlass to introduce a sustainable drinkware solution. HappyGlass provided custom, reusable glassware for famous beer brands, which replaced disposable plastic cups.
Result
The implementation resulted in reduced plastic waste, improved safety by minimizing accidents, and enhanced the overall festival experience. The initiative showcased the festival’s commitment to environmental preservation and eco-friendly practices.
